Artificial intelligence (AI) in customer service has been a longstanding discussion in the CX world, presenting challenges and opportunities. While AI-driven interactions can range from exceptional to problematic, the key lies in effective implementation and learning from past interactions. Today’s consumers expect personalized digital experiences, where brands leverage AI to tailor interactions based on individual…
Building trust and loyalty is crucial for business success, as emphasized by CX speaker Zig Ziglar’s quote: ‘If people like you, they’ll listen to you, but if they trust you, they’ll do business with you.’ Gaining and maintaining customer trust is not only about retention but also about earning referrals and new leads through word…
Introduction to Domain-Driven Design on AWS: Refactoring Monolithic Applications This post introduces Domain-Driven Design (DDD) on AWS, focusing on identifying business domains within legacy monolithic applications and decomposing them into microservices. Adopting a DDD approach for microservices enables businesses to leverage cloud scalability in their refactored applications. AWS recently announced the general availability of AWS…